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Sell · 2026 Season

Sell your yacht on Mallorca

Realistic valuation, professional marketing across the DACH region and internationally, full contract handling. Personally guided, with clear communication throughout.

Looking for the hyper-local valuation route with full market methodology? See Yacht Valuation Mallorca — a free initial valuation and a four-channel marketing strategy.

Luxury motor yacht JUNIOR at dusk off Mallorca — head-on bow view across glassy water, the benchmark for professional yacht presentation when selling

Selling a yacht is a test of patience. The wrong listing price, weak photos, or a platform that doesn't take your yacht seriously can delay a sale by months. I take on the entire process for you — and I do it with one commitment: that your yacht fetches the price it's worth, not the price that pays quickly.

The first two weeks after listing decide how fast and at what price the yacht sells.

Julian Hoeke

Why the first two weeks decide everything

There's a rule of thumb in yacht brokerage: the first two weeks after listing decide how fast and at what price the yacht sells. Start that window with too high a price and you burn the interest of serious buyers — and lose the chance to hold your listing price with confidence later on. Start too low and you give away margin. The right entry price is data-driven, not emotional. I deliver you a market-price comparison with five to eight current transactions in your yacht class before we so much as talk about listing.

Who actually buys your yacht

Over the last few seasons, buyers for yachts between 50 and 100 ft have come predominantly from three markets: DACH (private owners with a clear idea, often a first or second purchase), the UK (experienced owners who, after Brexit, are deliberately seeking EU-VAT-paid yachts) and the Netherlands (technically savvy, often with a custom refit in mind). For superyachts above 100 ft the pool widens to include international buyers from the US, Scandinavia and the Middle East — here my international network of brokers and yards comes into play.

That distribution shapes your marketing strategy. A 65-ft Sunseeker with a German ownership history sells faster across DACH than on a large English-language platform — the language, the imagery and the storyline make the difference. I curate that for each yacht individually.

What you actually get

For every yacht I take on, I assemble: a professional photo shoot at the marina (exterior and interior, ideally at golden hour), a drone video with the yacht under way, a structured specs list in German and English, a clear yacht story (ownership history, refit highlights, location advantages), MYBA-conform draft contracts, and survey supervision for serious buyers. In return, I need from you: maintenance records, insurance documents, proof of VAT status. The rest I organise.

If you have a concrete sale in mind, or you're still undecided — write me a short note about what you'd like to sell. I'll come back to you within 24 hours with an initial, realistic read on the market.

— Julian Hoeke

Standard and commitment

  • Market-price comparison

    Five to eight current comparable transactions before every listing.

  • DACH · UK · NL

    Active buyer pool and direct outreach across the three main markets.

  • MYBA contract handling

    Contract drafting, survey supervision, VAT and ownership clarification.

  • Success-based commission

    No upfront costs, no listing fees — commission only on a completed sale.

What you get

Four levers that move the sale price

Realistic valuation

Market-price analysis built on current comparable transactions — no optimistic wish-prices that leave your listing stranded for months.

Professional marketing

High-end photography, on-the-water video, German and English listings, MYBA platforms plus my DACH network of private buyers.

Curated buyer pool

Active enquiries from DACH, UK and NL buyers. Every yacht is placed deliberately — no mass listings that go nowhere.

End-to-end handling

Contract negotiation, survey supervision, VAT clarification, transfer of ownership, berth handover — all from a single point of contact.

Process

Five steps to a sale

  1. Valuation visit

    A personal inspection of your yacht at the marina, a technical inventory, a market-price comparison. The valuation comes in writing, free of charge and with no obligation.

  2. Marketing strategy

    Together we define the target audience, the platforms, the pricing strategy and the marketing channels. Photo and video shoot in the marina or out at sea included.

  3. Listing & enquiries

    Your yacht goes live in German and English on the relevant platforms, in my newsletter and across the DACH buyer network. The first qualified enquiries usually arrive within four weeks.

  4. Negotiation & survey

    I handle all buyer communication, coordinate viewings and surveys, and negotiate the price and contract terms. You stay informed at every stage but don't have to deal with any of it yourself.

  5. Contract & handover

    MYBA-conform sale contract, transfer of ownership, VAT clarification, registration of the new owner, berth handover. Payout is usually made within two weeks of signing.

Frequently asked

Selling a yacht — what matters

How long does it typically take to sell a yacht?

With realistic pricing, typically three to eight months from listing to handover. Yachts with top specification in sought-after size classes (50–80 ft) can sell within four to six weeks. Custom yachts and superyachts in niche markets often need six to twelve months. I give you a realistic timeline estimate with the initial valuation.

What does the sale process cost?

Hoeke Yachting works on a standard sales commission that only falls due on a successful sale — no upfront costs, no listing fees, no hidden items. The exact rate depends on the yacht class and the sale price, and we discuss it transparently in our first conversation.

Which platforms is the yacht listed on?

The internationally relevant platforms for your yacht class (YachtWorld, Boats.com, the MYBA pool for superyachts, German specialist platforms) plus direct outreach to my active buyer pool. Which mix makes the most sense depends on the yacht's profile and price class — for superyachts, direct outreach is often more effective than broad listings.

Who handles viewings if I'm not on Mallorca?

I do. You leave me the keys and the yacht's documents — I run the viewings, coordinate surveys and sea trials, and document everything. You receive regular status updates and are involved in every negotiation, but you don't have to be there in person. Most of my owners are in Germany, Austria, Switzerland or the UK during the sale.

What do I need to prepare before listing?

Ideally: a current survey (no more than twelve months old), valid insurance documents, demonstrable VAT status, and all maintenance logbooks accessible. I help you assemble it — a single missing document is usually the point at which negotiations stall. Clean documentation can improve the final sale price significantly.

Free sale valuation

Tell me briefly about your yacht (make, model, year, current home port). An initial market read within 24 hours.

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Prefer to write directly? WhatsApp Julian · +34 628 22 15 00